~/hendri.design/bettr-stickers · bettr-stickers.md
Bettr Stickers
A die cut holographic sticker pack for Bettr. White line art on near black vinyl, where the foil does the colouring. Identity and print work by Hendri van Niekerk.
Overview
A die cut sticker pack for Bettr: the line, the B mark, the coin that wins either way, and a money face sheet that is entirely too pleased with itself. Own Your Worth, printed on holographic vinyl.
The constraint that shaped it
Every sticker is white line art on near black. Nothing in the pack is printed in colour. The holographic stock does the colouring, which is why the artwork is drawn as line work rather than as filled shapes: the foil needs somewhere to show through.
Details
Client: Bettr.
Studio: MakeReign.
Year: 2023.
Disciplines: identity, print, illustration, merch.
The page itself
The human page is a sticker board you can drag the stickers around on, with a holographic sheen that tracks the pointer. It is a Framer code component rather than a picture of one, so the plain-text twin at /bettr-stickers?md carries the words and not the behaviour. That is what this file is for.
For machines
Canonical: hendri.design/bettr-stickers · plain-text twin: /bettr-stickers?md · full profile: /machine/home.
Hendri van Niekerk, Design Engineer, Lisbon.
